About Courtney

I'm Courtney. I build brands, businesses and a life I actually want.

Marketing consultant, founder of Solana Creative and 1:1 business coach. Based in New York, building in public, still figuring plenty of it out.

Courtney Taylor, smiling, in a pink floral dress

My story

I have more than six years of marketing experience and I built a six-figure independent consulting business out of client work, strategy, content, creator marketing, operations and a lot of relationship-building.

It was not smooth. There were quarters where the pipeline looked great and quarters where it looked like nothing. I learned most of it by getting something wrong first, then fixing it in front of a client who was counting on me.

What I have now is not a formula. It is a set of decisions I made, in order, that added up to a business I would choose again.

What I had to learn
  • How to find clients, and then keep them
  • How to say what I do so it sells itself
  • How to raise my rates without flinching
  • How to move from doing tasks to owning strategy
  • How to hold several client relationships at once
  • How to build systems and a small team
  • How to sit with the uncertainty of working for yourself
  • How to build a career without a traditional path to copy

What I do now

Two roles, equal weight, running at the same time.

Solana Creative

Founder and lead strategist

I lead growth work for brands: creator programs, brand growth strategy and brand experiences. This is my day job and it is not slowing down.

1:1 Coaching

Coach for self-employed service providers

I work one to one with freelancers, consultants, marketers and creatives on the decisions that actually change the business: positioning, pricing, clients, capacity.

See how coaching works

What I believe

A business should support your life, not consume it.
More clients are not always better clients.
Clear positioning makes selling easier.
Systems create freedom only when they match how you actually work.
You can be ambitious without pretending the process is effortless.
Strategy is only useful when it can be executed.

The human part

I live in New York, which explains a large percentage of my spending. I like style, travel, long dinners and saying yes to things that turn into stories.

I am building a colorful, full, intentional life, and I share the process honestly, including the parts where I am clearly still working it out. I am 25. I am not finished. That is sort of the point.

Based in New York CityStyle, travel, foodBuilding in public
Courtney Taylor in a green dress on a front porch
Courtney Taylor at a celebration, gold and black balloons behind her
Courtney Taylor at a party beside a wall of white roses
Courtney Taylor outdoors in a burgundy puffer jacket
Two ways in. Pick the one that sounds like you.